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Investing in bitcoin: is it still worth it in 2026?

Investing in Bitcoin | Strategies for 2026 Amid Market Shifts

By

Fatima Ali

Jan 23, 2026, 01:35 PM

Edited By

Sophia Kim

Updated

Jan 24, 2026, 12:51 AM

2 minutes to read

A person looking at a Bitcoin chart on their phone with dollar bills beside them

A growing coalition of people is reconsidering Bitcoin investment tactics as 2026 gets underway. Notably, discussions have sprung up around Bitcoin-only platforms, with users debating the merits of various options against mainstream choices like Venmo.

Exploring Bitcoin-Only Platforms

Recent chatter highlights River, a Bitcoin-only exchange in the U.S., gaining traction among investors. Users praise it for its transparency, notably its proof of reserves and publicly available financials. One commenter said, "Support your Bitcoin-only exchange River has amazing security features and the best customer service hands down." This shift indicates a desire for greater security and accountability than traditional platforms offer.

Caution with Venmo

Many contributors share a growing concern over using Venmo for long-term Bitcoin investments. One participant emphasized, "Don’t buy from a shitcoin casino," cautioning against platforms not focused solely on Bitcoin. This sentiment mirrors the ongoing theme of seeking reliable alternatives in the crypto space.

Emphasis on Personal Control

Control over assets remains a hot topic. Many users advocate for self-custody solutions with wallets like Trezor and BlueWallet. A knowledgeable individual stated, "To own Bitcoin, you need to be in possession of a private key," which resonates with the sentiment that securely handling Bitcoin is vital.

The Value of Small Investments

As inflation continues to challenge the dollar's value, users highlight the importance of investing what one can afford over time. The recurring theme of gradual contributions, rather than large, risky investments, has surfaced. One user put it bluntly: "As long as the dollar value keeps going down, it’s worth investing everything you can."

Sentiment and Future Outlook

Overall, optimism for Bitcoin remains strong as more people reconsider their investment strategies. The general attitude leans toward a more cautious, informed approach, prioritizing security and gradual investments.

"Not your keys, not your crypto" resonates louder than ever among many investors aiming for financial independence.

Key Takeaways

  • πŸ” Many users recommend River for its transparency and security measures.

  • ⚠️ Caution against using Venmo is growing; users prefer dedicated Bitcoin platforms.

  • πŸ’° Suggest investing small amounts regularly, especially as inflation impacts the dollar.